Carol Becker – William Greenberg Desserts Bakes Vegan

Wednesday‭, ‬November 11‭, ‬7pm
JCC Ballroom
$35‭ (‬JCC Members‭ $‬30‭)‬
Veterans FREE with Military ID

Born from increasing customer demand for parve kosher desserts and plant-based alternatives‭, ‬Carol Becker‭, ‬owner of Manhattan’s legendary William Greenberg Desserts‭, ‬transforms nearly 80‭ ‬years of baking tradition with her groundbreaking new cookbook featuring meticulously created and delicious vegan recipes that maintain the bakery’s signature flavors and textures‭. ‬Becker spent over a year perfecting vegan versions of beloved classics including Apricot Cheesecake‭, ‬Cinnamon Rolls‭, ‬and Iced Sugar Cookies‭, ‬proving that plant-based desserts never need to feel like compromises‭. ‬

Moderated by‭ ‬Rebecca Malek‭, ‬co-founder and former owner of Balsam Bagels‭ ‬

Underwritten by:
Gary and Marcia Stern Family Foundation
Deborah G‭. ‬Goldman

Community Partners:
Lori’s Natural Foods
Jewish Soldiers Project
Malek’s Bakery
Congregation Beth Shalom

Date
Wednesday, Nov 11 2026
Time
7:00 PM
More Info
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Location
JCC Auditoriums
Organizer
Lane Dworkin Authors + Innovators Festival
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Form 990 for year-end 6/30/2024 can be obtained by emailing kzastrow@jccrochester.org

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